Where the work has been written about.
Press coverage, contributed articles, expert Q&As, and employer bylines. Organized by type. Linked where available, dated where not.
Independent acknowledgment
Named without solicitation.
Named to the Thinkers360 Top Voice 2026 (Global) and Top Voices North America 2026 lists
Named to the Thinkers360 Top Voice 2026 (Global) and Top Voices North America 2026 lists. Thinkers360 is an activity-scored ranking on a membership platform.
View profile on thinkers360.com →Delta Sharing Tableau Connector launch blog
Databricks independently cited me by name in the launch blog for the Delta Sharing Tableau Connector. "Special thanks to Kevin Glover, Martin Ko, Kuber Sharma and the team at Tableau for their valuable insights and contributions."
Read on databricks.com →Journalist database: five Azure bylines
Third-party journalist database lists five Azure blog posts “By Kuber Sharma, Microsoft Azure.” Third-party attribution that predates Microsoft’s removal of individual bylines from the Azure blog.
View on muckrack.com →Bylined “Kuber Sharma, Senior Product Marketing Manager, Microsoft Azure”
Microsoft removed individual bylines from the Azure blog in 2022 and has since retired four of these posts. Links go to archived copies showing the original byline.
Author archive (archived): web.archive.org
Simplify cloud adoption with Azure SQL Data Warehouse and Datometry (Feb 14, 2018): archived
How Catania secures public data with Azure SQL Data Warehouse (Mar 28, 2018): archived
Accelerate data warehouse modernization with Informatica’s AI-driven platform (Apr 3, 2018): archived
Rubikloud leverages Azure SQL Data Warehouse to disrupt retail with accessible AI (Apr 12, 2018): archived
Informatica World 2018: Accelerate data warehouse modernization (May 22, 2018): archived
Re-define analytics with Azure SQL Data Warehouse Gen2 GA for Azure Government (Oct 8, 2018): archived
Contributed articles
Pieces I wrote under my own byline. HackerNoon and diginomica are independent editorial. Hindustan Times is a brand-funded contributed placement.
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Sep 2026
Thinkers360 Member Blog Bylined
“Why Enterprise AI Never Gets Past the Pilot Stage”
Read on thinkers360.com → -
Aug 2026
HackerNoon Bylined
“Three Ownership Questions to Answer Before Deploying an AI Agent”
Read on hackernoon.com → -
Aug 2026
Backlink Building Bylined
“The Four Things High-Performing Content Has That Everything Else Doesn’t”
Read on backlinkbuilding.io → -
Jun 2026
diginomica Bylined
“Agentic AI Is not a one-size-fits-all solution: when to use agents, automation, or a human”
Read on diginomica.com → -
Apr 2026
Hindustan Times (Indian national news publication) Brand Stories · contributed
“GTM Playbook for AI Products: How to Position What Buyers Can’t Yet Imagine”
Read on hindustantimes.com →
Independent coverage naming Kuber
Reported and interview-based pieces by third-party editorial staff that name or quote Kuber Sharma directly.
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Aug 2026
TechTarget (SearchEnterpriseAI) Named source
“How Google’s AI Search Could Revamp Business Strategy”
Read on techtarget.com → -
Aug 2026
IEEE ComSoc Technology Blog Named source
“Suggestions from Qwoted Experts on How to Revitalize IEEE”
Read on techblog.comsoc.org → -
Aug 2026
Nearshore Americas Named source
“As AI Costs Rise, Value of ‘Labor Savings’ Erodes”
Read on nearshoreamericas.com → -
Jul 2026
CMSWire Expert source
“Can Your Martech Stack Support AI Agents, or Is It Just in the Way?”
Read on cmswire.com → -
Jul 2026
Connectively Full interview
“Interview with Kuber Sharma, Enterprise AI Strategist and Go-to-Market Leader”
“I don’t love the term ‘AI strategist,’ honestly. What I do is help companies stop piloting AI and start running it.”
Read on connectively.us → -
Apr 2026
Silicon India News feature
“Open Standards and the Agentic Enterprise: What MCP Means for How AI Actually Ships”
Read on siliconindia.com → -
Oct 2023
TechTarget (SearchBusinessAnalytics) Named source
“Tableau Update Highlighted by New Embedded Analytics Tool”
Read on techtarget.com → -
Mar 2023
Techzine Global EU / Netherlands
“Tableau Unveils Tableau 2023.1 with Major Enhancements”
Read on techzine.eu → -
Apr 6, 2026
The Business Guardian, New Delhi Print, page feature
“Governance as Competitive Advantage: Why the Best AI Companies Move Faster Because of Rules”
Coverage of launches and work
Independent editorial coverage of products, launches, reports, and technical work Kuber contributed to during roles at Microsoft Azure, Tableau, and Salesforce. These articles document the reach of the underlying work; they do not necessarily name him individually.
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Sep 2023
VentureBeat News
“Salesforce Links with Databricks and Snowflake to Build Stronger Enterprise Data Foundations”
Read on venturebeat.com → -
Nov 2023
Enterprise Times UK
“The Salesforce State of Analytics Report Shows a Pathway: Data First, Then Analytics, to AI and GenAI”
Read on enterprisetimes.co.uk → -
Apr–Oct 2018
Azure Weekly (endjin, UK) Issues 168, 169, 170, 176, 196
Independent newsletter credited Kuber Sharma as author of five Azure blog posts, including the Azure SQL Data Warehouse Gen2 general availability announcement for Azure Government.
Expert Q&As
Selected expert responses published by third-party editors. Each item names Kuber Sharma as the source. Linked where available.
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Sep 2026
AZ Big Media Expert Q&A
“Client Communication: How to Reset Expectations Without Eroding Trust”
Read on azbigmedia.com → -
Aug 2026
Marketer Magazine Expert Q&A
“Keep Social Media Consistent Without Chasing Trends”
Read on marketermagazine.co → -
Jul 2026
CFO Drive Expert Q&A
“8 Ethical Challenges When Implementing AI in Accounting and How to Resolve Them”
Read on cfodrive.com → -
Jul 2026
Tech Magazine Expert Q&A
“How Subscription Software Leaders Change Pricing Without Losing Trust”
“A packaging change shouldn’t penalize a customer for using the product exactly the way we originally taught them to. If we just flip a switch and their existing daily usage suddenly costs significantly more, that breaks their trust.”
Read on techmagazine.io → -
Jul 2026
Brett Farmiloe Expert Q&A
“Make Better Release, Delay, or Cancel Calls for Product Launches and Campaigns”
“A 72-hour ‘damage window’ is the checkpoint that’s shaped the hardest calls. If a known risk could hurt customer trust, brand search, refunds, or support load for more than about three days after launch, that’s a delay; if the harm can’t be contained with a workaround or a staged rollout, that’s a cancel.”
Read on brettfarmiloe.com → -
Jul 2026
CMO Times Expert Q&A
“How to Choose a Trustworthy Marketing Attribution Baseline for Planning”
“When reports conflict, trust experiments over models. Channel dashboards each flatter the team that built them, so we anchored planning to a small set of incrementality holdouts: geo splits and audience holdbacks that show what happens when a channel goes dark.”
Read on cmotimes.com → -
Jul 2026
TechBullion Expert Q&A
“AI in Marketing Attribution: Success Stories and Key Lessons”
“AI does not give you better answers, it forces you to ask better questions. The output of a good attribution model is not a number: it is a set of hypotheses about what actually drives buyer behavior that you test with your sales team.”
Read on techbullion.com → -
Jul 2026
TechRound Expert Q&A
“Are US Businesses Too Reliant On Third-Party AI Infrastructure?”
“Any business that built core workflows around a single frontier model without abstraction layers has a supply chain concentration risk that does not show up in their technology stack. It shows up in their foreign policy exposure.”
Read on techround.co.uk → -
Jul 2026
CIO Grid Expert Q&A
“Tame Shadow IT in the Enterprise: Enable Speed Without Hidden Risk”
“Shadow IT doesn’t go away when you restrict it. It just becomes invisible. The lightweight review structure that actually works has three gates, not ten: data classification, dependency mapping, and owner documentation.”
Read on ciogrid.com → -
Jul 2026
COO Insider Expert Q&A
“Deciding When Automation Is Worth It in Operations”
“The calculation most teams run is too narrow. They count time saved against cost of tooling and call it ROI. The number that actually matters is the fully loaded cost of transition: the productivity dip during rollout, the shadow processes people build to work around the tool, the trust deficit when the automation misbehaves, and the institutional knowledge that leaves quietly with the people whose roles changed.”
Read on cooinsider.com → -
Jul 2026
COO Insider Expert Q&A
“Automation in Operations: Decide What to Automate While Keeping Quality and Safety”
Read on cooinsider.com →
Additional expert contributions (10)
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Aug 2026
Pursue The Passion Expert Q&A
“Make Cross-Team Handoffs Smoother and Avoid Rework”
Read on pursuethepassion.com → -
Jul 2026
AZ Big Media Expert Q&A
“Leaders Share Delegation Moves That Keep High-Stakes Projects on Track”
Read on azbigmedia.com → -
Jul 2026
CMO Times Expert Q&A
“How to Decide What to Insource vs Outsource in Marketing Teams”
Read on cmotimes.com → -
Jul 2026
Backlink Building Expert Q&A
“Pick Content Calendar Priorities That Maximize Link-Building Wins”
Read on backlinkbuilding.io → -
Jul 2026
Lead Grow Develop Expert Q&A
“17 Effective Marketing Strategies to Attract New Customers: Implementation and Results”
Read on leadgrowdevelop.com → -
Jul 2026
Marketer Magazine Expert Q&A
“Global Marketing: Decide What to Localize and What to Keep Consistent”
Read on marketermagazine.co → -
Jul 2026
CustomerRelations.io Expert Q&A
“Make Customer Executive Reviews Count with CRM-Driven Agendas”
Read on customerrelations.io → -
Aug 2026
Grit Daily Expert Q&A
“Navigating Tough Leadership Decisions: Stories from the Front Lines”
Read on gritdaily.com → -
Aug 2026
Lead Grow Develop Expert Q&A
“14 Strategies for Leaders Making Difficult Decisions with Limited Information”
Read on leadgrowdevelop.com → -
Aug 2026
Lightkey Expert Q&A
“How Writing Is Evolving in the Era of Predictive and Generative AI: 15 Opinions”
Read on lightkey.io →
Employer bylines
Articles published under my byline on official employer platforms across three roles, 2018–2025. These are vendor-published pieces, not independent editorial.
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2025
salesforce.com Bylined
“Unlock Your Data’s True Potential: The Zero Copy Revolution”
Read on salesforce.com → -
2025
salesforce.com Bylined
“How IBM and Salesforce are Using Zero Copy to Reshape Enterprise AI”
Read on salesforce.com → -
2025
salesforce.com Bylined
“Unlock Trapped Data in Your Data Lakes: Introducing Zero Copy File Federation in Data Cloud”
Read on salesforce.com → -
2025
salesforce.com Bylined
“Unleash the Power of Now for AI-Powered Agents: Introducing Real-Time Ingestion and Actions in Data Cloud”
Read on salesforce.com →
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2023
tableau.com Bylined
“Now Available in Tableau 2023.3: Embedding Playground, Custom Data Labels, and More”
Read on tableau.com → - 2023
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2023
tableau.com Bylined
“Now Available in Tableau 2023.2: Multi-Row Calculations, Line Patterns, and More”
Read on tableau.com → -
2023
tableau.com Bylined
“Now Available in Tableau 2023.1: Accelerator Data Mapping, Identity Pools, and More”
Read on tableau.com →
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2018
azure.microsoft.com Bylined
“Redefine Analytics with Azure SQL Data Warehouse Gen2 Tier Now Generally Available”
Read on azure.microsoft.com → -
2018
azure.microsoft.com Bylined
“Accelerate Data Warehouse Modernization with Informatica Intelligent Cloud Services for Azure”
Read on azure.microsoft.com → (archived) -
2018
azure.microsoft.com Bylined
“Accelerate Data Warehouse Modernization to Azure with Informatica’s AI-Driven Platform”
Read on azure.microsoft.com → -
2018
azure.microsoft.com Bylined
“Simplify Cloud Adoption with Azure SQL Data Warehouse and Datometry”
Read on azure.microsoft.com → (archived)
Peer review & academic judging
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Oct 2026
SMARTIES X Global 2026 Qualifying juror
MMA Global SMARTIES X Global 2026 awards juror
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Oct–Nov 2026
AMA Winter 2027 Academic Conference Invited reviewer
Programme committee peer reviewer, American Marketing Association Winter Academic Conference
Press kit
For journalists and event organizers.
Headshot and bio for editorial use. Attribution required. Please do not crop or alter the photo.
Long bio
Kuber Sharma is Senior Director of Product Marketing at UiPath, leading go-to-market strategy for enterprise agentic AI. He has spent twelve years in enterprise software, with roles at Microsoft Azure, Salesforce, and Tableau. He developed the Augmented Marketing Decision Architecture, a framework for allocating AI and human decision authority in enterprise workflows, with a manuscript submitted to California Management Review in August 2026. His writing appears in diginomica, COO Insider, and Hindustan Times. He is based in Seattle, originally from Delhi.
25-word bio
Kuber Sharma is Senior Director of Product Marketing at UiPath and an enterprise AI strategist writing at the intersection of agentic systems, automation, and go-to-market.
Approved descriptor titles
- Enterprise AI Strategist
- GTM Leader for Agentic Systems
- Enterprise AI Strategist and Go-to-Market Leader
- Former Tableau and Salesforce Product Marketing Leader
Press contact