Kuber Sharma.

Kuber Sharma.

I write about how enterprise AI actually gets to market. The parts that aren't the model.

Twelve years in enterprise software across Microsoft Azure, Salesforce, Tableau, and now UiPath. Currently leading GTM for the agentic automation portfolio.

Bylined in diginomica. Quoted in CMSWire, COO Insider, and CIO Grid. Interviewed by Connectively. Contributed to Hindustan Times Brand Stories.

Now · August 2026PMA World Summit keynote delivered, Seattle, June 2026. Ranked #3 in Sharebird's Product Marketing hub 30-day helpful-answer list as of July 27, 2026. Building the agentic governance narrative for UiPath's fall positioning cycle.
Seattle Originally Delhi Cricket tragic 90s Bollywood book, in progress He / him
Kuber Sharma
Currently
Recent
Delivered “AI Agents as Your GTM Copilots” at PMA World Summit Seattle, June 2026. Now building UiPath’s agentic-governance narrative for the fall positioning cycle.
Writing
Expert quotes in COO Insider on when automation is worth it and what to automate. Bylined in diginomica. Earlier: AI Agents as GTM Copilots.
Reading
The Almanack of Naval Ravikant by Eric Jorgenson. Rereading.
Listening
Eminem, Marshall Mathers LP 2. Same album I had on when I was writing pitches at Microsoft in 2015. Still right.
Speaking
PMA World Summit keynote delivered, Seattle, June 18. Available for panels and keynotes on agentic AI strategy and enterprise GTM.
Community
Three invited Sharebird AMA programs. Across all Sharebird answers, 45,427 platform-reported lifetime views. Ranked #3 in the Product Marketing hub's 30-day helpful-answer list as of July 27, 2026. Activity record →
$100M Influenced pipeline generated in six months. Microsoft Azure analytics portfolio. Performance records retained.
11K Survey respondents, State of Data & Analytics, 18 countries
20 yrs Marketing career across media, consulting, and enterprise software
Writing

Essays on enterprise AI, mostly.

The longer version of the arguments I lose in meetings. Selected writing.

Most read · December 2025

The Pilot Trap: why most enterprise AI stalls before production

The graveyard is not full of failed pilots. It is full of pilots that worked, then went nowhere. Five stages, one trap, and the reason your initiative succeeds in the demo and dies in production.

6 min read Enterprise GTM Read essay →

Also: Enterprise AI Decision Architecture → the discipline these essays build toward.

All 21 essays →
About

The shorter version.

A Delhi newsroom in 2007. A Redmond product team in 2015. A Seattle agentic-AI category in 2026. Same job in three languages.

I am a product marketer who has spent twenty years in marketing. Twelve of those have been in enterprise software across Microsoft, Salesforce, Tableau, and UiPath. I grew up in Delhi. I moved to Seattle at 31. Somewhere in between, I made a TV show about cars that 11% of India watched on a Tuesday night.

Microsoft Azure for seven years. Salesforce and Tableau for four. UiPath since October 2025, building the go-to-market for Agentic Business Orchestration.

The longer version →
Frameworks

Four patterns the writing is built from.

The Augmented Marketing Decision Architecture, the Pilot Trap, the Trust Architecture, the Belief Bridge. Each one is a tool I use in the day job, and a recurring shape in the essays. Each has a printable reference card, CC BY-ND 4.0. No gate.

See the four frameworks → Reference cards →